Many times a website rankings drop like for example today you are page one and the next day your website is nowhere or on page five. Maybe everyone experienced this situation some day or another.
Notice that a similar thing happen when you are indexed and then some other day you check and your website is not there.
In my experience these happen for specific reasons. In both cases above there is nothing to worry about. It is plain normal. Assuming you are not using black hat software or techniques.
First of all if your website is new you need to get backlinks steadily. Not do directory submissions only. But get links everyday, the same number of backlinks everyday, so your backlinks count grows regularly. You do not need to check the backlink count. They will not show up that fast in those backlink count tools.
Your objective is to just get backlinks. That is all.
Once you have a solid base of backlinks so to speak or once search engines see that your website is getting links regularly they will index it. But if you play around with them, like getting a bunch of links and then stop, they will play around with your website in the index.
However a brand new website always jumps from the index and out. It is normal.
The almost same thing applies to your search engine rankings. That is the good thing, since there are no technical stuff you need to learn. Just understand why these things happen and that they are normal. There is no search engine god behind search engines treating badly those websites that he does not find interesting.
Your goal to get high rankings is to keep getting backlinks regularly. Do not rely on the free tools to see your progress. You measure progress by measuring the amount of work you did.
Most backlinks will not show up, pagerank is not updated in real time and other things are unreliable to check your progress if you just started.
Your competitors are also competing with you, getting backlinks like you are doing maybe.
So they can outrank you if they are doing a better job. But once again you do not need to worry about them.
This is also why choosing keywords is important. So you focus on two or three keywords only. I suggest two only if you just started out, or even one with has low competition. All that so you learn and understand and then it is ten times easier. Do not go for the best keywords instantly.
To really see improvements in rankings you need to use those one or two keywords you chose in the anchor texts of the backlinks.
This is just one and probably the most important thing you should be doing to get high rankings. SEO though is a bit complex there are many other things, with have less importance but you should do as well. However SEO is very simple to understand and you understand by practice. If you try to understand by logic it will be a bit difficult.
Search engine optimization can be fun and profitable using OutRankSmart, Karl Sultana’s software.
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